How CareBridge Gets Paid

The short version

CareBridge is completely free to families. We don't charge you any fees — at intake, during our search, or at placement. Instead, we receive a referral fee from the senior living community your family ultimately chooses to move into.

This is standard practice in the senior placement industry, and it is disclosed and regulated under Texas Senate Bill 1383, which went into effect September 2025. SB 1383 requires placement agencies to provide written disclosure of how they are compensated before making any referrals. We comply fully.

How the referral fee works

When a family we work with selects a community and a loved one moves in, the community pays CareBridge a placement fee. This fee is typically a percentage of the first month's rent or a flat fee — it varies by community and contract, but it is always paid by the community, never by the family.

Families do not pay us anything directly. There is no finder's fee, consultation fee, or hidden charge in the move-in cost. The community budgets our referral fee as part of its standard marketing and admissions cost — similar to what it pays for advertising or its own sales team.

Why this doesn't compromise our advice

The natural question: if communities pay us, do you recommend more expensive places to earn a bigger fee?

We don't — and here's why our incentives are actually well-aligned with yours:

• →Our business depends on repeat referrals and reputation. A family that has a bad experience doesn't come back, doesn't refer friends, and tells people. Bad placements are bad for business.
• →Texas SB 1383 requires written disclosure of compensation structure before referral — which is what this page is. Violating those rules carries real consequences.
• →We work with families across a wide range of budgets. Steering a family to a more expensive community they can't sustain destroys trust and often results in the resident having to move again — which is terrible for everyone involved.
• →Many communities on our recommendation list have similar fee structures. The differentiator in our recommendation is fit — not payout.

Texas SB 1383 — what it means for you

Texas SB 1383 (effective September 1, 2025) is a consumer protection law specifically for senior placement agencies. It requires:

• ✓Written disclosure of compensation structure before making referrals.
• ✓Clear statement that the service is free to the consumer.
• ✓Prohibition against accepting undisclosed payments from communities in exchange for steering families.
• ✓Requirement to recommend based on the consumer's needs, not the placement agency's financial interest.

CareBridge operates in full compliance with SB 1383. If you have questions about our specific compensation arrangement with any community we recommend, ask us directly — we'll tell you.